Destination

Facilitated by Lee Woodward and updated annually to remain fresh, modern and relevant, the course compresses over 30 years of Lee's unrivalled expertise in real estate and education into two interactive days and a take-home course manual filled with practical resources.

The Complete Salesperson Course

A Lee Woodward System

Tired of courses that inspire and share great knowledge but fall short when it comes to implementation and measurable outcomes? The Complete Salesperson Course is like no other real estate training event in Australia and New Zealand. It is a detailed, structured, practical and immediately actionable two-day immersive experience designed to kick off your real estate sales career on the right foot or elevate it to new heights. It's the only course where you'll rub shoulders with agents writing millions in fees who choose to revisit the course regularly because they always leave with new ideas and techniques to keep improving.

'This course is like a master's degree in sales compressed into 2 days.'

Course Highlights

What sets The Complete Salesperson Course apart from other courses?

Dynamic, Interactive Learning
Enjoy a hands-on, immersive learning experience with like-minded professional.
Proven Framework
Gain visibility over the real estate process with the Complete Working Plan & Business Framework, an industrial-strength model that simplifies and systemises the sales process and brings it all together into 10 actionable milestones.
Blended Learning Approach
Benefit from a unique mix of tools, visuals, templates, checklists and digital resources along with step-by-step instructions reinforced through audio/visuals and engaging delivery.
Real Case Studies and Role-plays, Live on Stage
No two courses are the same.
Mapping Process
Work through Lee's signature 10 questions at the start of each module. Arrive as a 3 or 4, become a 10 after consolidating your learning on the job.
Useable Content
Work through and take home a comprehensive course manual packed with usable resources to ensure you transfer your learning on the job plus get access to a host of digital tools.

More than training, this course is a transformative journey that will take you from reactive to proactive, ad hoc to systemised and accountable, mediocre to 'ninja-level'.

For Every Agent Ready to Take the Next Step

Whether you're a seasoned professional looking for a reset or new to the industry and eager to master your craft, The Complete Salesperson Course offers the knowledge, tools and immediately actionable skills to propel your career forward.

Delivered to over 10,000 agents to date, the course attracts many of Australia's star performers year-after-year (often attending with their teams) to stay at the cutting edge and align their teams to a unified, high-performance standard.

Who should attend

Course Structure

The course is structured around the process of a sale - Find, List, Communicate, Sell - and the operations of a real estate sales business, from solo agent to effective business unit.

Module 1: Find

The fuel that drives your business

  • Master the art of lead generation and prospecting.
  • Implement strategies to build a consistent pipeline of opportunities.

Module 2: List

Sell the feeling to win the business

  • Learn to present compelling value propositions that resonate with clients.
  • Discover techniques to secure more listings and outshine competitors.

Module 3: Communicate

Live up to the promise and build professional trust

  • Develop superior communication skills that build trust and relationships.
  • Use effective words to manage client expectations and enhance service.

Module 4: Sell

Buyer management | one-to-one prospecting

  • Learn why the buyer is the seller, the seller is the buyer
  • Master the Signature Negotiation Process

Module 5: Structural Change

Gain visual clarity for structure and accountability

  • Learn and take away a real estate business framework for consistency and repeatable performances.
  • Leave knowing how to work smarter, not harder and love what you do.

Two Ways to Attend

Live Public Events

Join one of our scheduled events and network with other real estate professionals from your state.

Private Agency Training

Bring the course to your team for a customised, in-house experience, ideal for agency-wide activation and implementation.

Tour
Dates

Accepted here.

Destination

The Complete Salesperson Course Brisbane

QLD

12 - 13 Feb 2025

QLD

 12 - 13 Feb 2025

 Brisbane Airport Conference Centre 2 Dryandra Road QLD 4008 Brisbane Airport QLD

 $995

Destination

The Complete Salesperson Course Sydney

NSW

26 - 27 Mar 2025

NSW

 26 - 27 Mar 2025

 Novotel Brighton Le Sands Sydney NSW

 $995

Destination

The Complete Property Management Day 2025

NSW

30 Apr 2025

NSW

 30 Apr 2025

 Novotel Brighton Le Sands Sydney NSW

 $449

Destination

The Complete Salesperson Course Melbourne

VIC

19 - 20 Jun 2025

VIC

 19 - 20 Jun 2025

 The Como Melbourne VIC

 $995

Destination

The Complete Salesperson Course Hunter Valley 2025

NSW

27 - 28 Aug 2025

NSW

 27 - 28 Aug 2025

 Rydges Hunter Valley (formerley Crowne) Hunter Valley NSW

 $995

Destination

The Complete Leader Conference 2025

NSW

16 - 17 Oct 2025

NSW

 16 - 17 Oct 2025

 Novotel Brighton Le Sands Sydney NSW

 $1495

Destination

The Complete Salesperson Course Perth 2025

WA

29 - 30 Oct 2025

WA

 29 - 30 Oct 2025

 Novotel Perth on Murray Street 388 Murray St, Perth WA 6000 Perth WA

 $995

Your Facilitator

Lee Woodward, Real Estate trainer, mentor and coach

Lee Woodward

Lee is renowned for bringing a fresh perspective to the challenges faced by real estate professionals. His gift is to take a problem, visualise the solution, drill down to the detail and create a system or method that transforms the challenge into an actionable opportunity. He will inspire you to think and act differently to drive your future and smash your business goals.

Transform the way you approach real estate sales.

Join Us

What they say about us

Read what past attendees say about The Complete Salesperson Course.

FAQs

There will be a buffet-style lunch, morning and afternoon tea on both days.

Course Structure

The course is delivered over 2 full days of dynamic, interactive, workshop-style learning.

It is structured around 5 Core Modules that align with the process of a sale and the structure of a successful real estate sales business, no matter how large or small:

  1. Find: The fuel that drives your business
  2. List: Selling the feeling to win the business
  3. Communicate: Living up to the promise and building professional trust
  4. Sell: Buyer management = one-to-one prospecting
  5. Structural Change: Gaining visual clarity, structure and accountability

Module 1 - Find

  1. How to claim doors for future business
  2. The power of blended marketing
  3. The impact of one-to-one prospecting
  4. Follow-up and follow-on
  5. What to send
  6. The success of continuous marketing
  7. Working in the heat
  8. The benefits and power of building listing streams
  9. Social media marketing
  10. Avoiding leakage in your business

Module 2 – List

  1. Interviewing the owner
  2. Questions get answers
  3. Protecting the asset
  4. Triggers, concepts and questions
  5. The golden rule of real estate
  6. Communicate and connect
  7. The 10-point selling plan
  8. Delivering the price – mathematical and emotional
  9. Staged marketing is VPA (Value Performance Advertising)
  10. The digital inspection

Module 3 – Communicate

  1. Living up to the presentation promise
  2. Professional trust
  3. Building credits in the emotional bank account
  4. Allowing the owner to gain visibility through the calendar of events
  5. Continuous reporting
  6. Blended communication – what is it and when to use it?
  7. Price consistency
  8. Making calls that count
  9. Using a digital transparent notification system
  10. Putting fear aside and creating your ‘Everything Email’

Module 4 – Sell

  1. Buyer management is one-to-one prospecting
  2. Silence implies consent
  3. The 6 types of buyers
  4. Where, why, when? Dialogue for all buyer-sellers
  5. Confirming the home address to provide a price update
  6. Offering a property nomination service
  7. Mastering the qualification process – scripts and questions
  8. The digital offer management system
  9. Buyer-sellers are mystery shoppers
  10. Showcasing the invisible value

Module 5 – Structural Change

  1. The 3 major ‘swim lanes’
  2. 10 milestones to your business
  3. Learning, one ‘snack’ at a time
  4. Love the one you’re with
  5. If you can’t explain it, you don’t understand it
  6. Visual communications
  7. Confirm your strength lane
  8. Create a learning menu
  9. Visibility and accountability
  10. Personal reinforcement

Please check the individual event page for the code or contact us.

Show your confirmation email to our team upon arrival to receive your name tag. All delegates must wear their own name tag for access to the entire conference

TBA

Please refer to our events cancellation policy below or get in touch with us if you have any questions.

Events Cancellation Policy

If you cannot attend and would like a refund, requests must be in writing to accounts@lwts.au. The effective date is the date of order.

Cancellation more than 30 days before the event: 100% refund

Cancellation less than 30 days, but more than 14 days: 90% refund

Cancellation 14 days or less, no refund. We will hold a credit less $295 catering and attendance fee for 6 months

Some email filters may block our email or send it to your spam or junk folders. Please search your inbox, spam or junk for any emails with the subject: “Web Store Order Confirmation” If you still can't find it, email or phone us and we'll be glad to assist you.

The dress code is Smart Casual.

Make sure to bring a light jacket as the room will be air-conditioned and can get a little cool and of course an open mind ready to explore what's possible for you, your business and team.

Course participants